Asian Tech Roundup: Apple’s desperate price cuts

Plus: Malaysia and Indonesia push back against the tech giants

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Asian Tech Roundup: Apple’s desperate price cuts

Welcome to Computing's weekly roundup of tech news in Asia. This time we look at Apple’s attempts to stem falling sales in China, as well as other countries’ attempts to address the power balance between them and some of the world’s richest companies.

Sales of non-Chinese smartphones in China plunged by more than 47.4% last year as a trade war on chips and technology with the US continues to play out. The latest instalment of this tussle saw the US blacklisting the largest battery maker in the world, CATL, whose products are used by Tesla, among others, and Tencent, both ostensibly on military grounds. Safe to say in China, US brands like Apple are not flavour of the month and sales have been plummeting, thanks also to the struggling economy. This week saw Apple take the highly unusual step of discounting its flagship products as well as older models to attract buyers. Will it work? Probably not, since Huawei has stepped in with major discounts of its own.

Elsewhere, Indonesia and Malaysia have been pushing back against US tech giants, the former standing firm on its insistence that smartphones sold in the country should have 35% of components manufactured in the country. Apple has said it will build a factory for AirTag manufacture, but Indonesia says that while welcome, this does not make Apple compliant, and iPhone 16s remain banned.

On 1st January Malaysia introduced new regulations covering all social media and messaging platforms with at least eight million registered users in the country. So far Chinese apps TikTok and WeChat have applied and been granted licences to operate, but reportedly others affected, including Google and X, have not yet applied.

China

India

Japan

Malaysia

South Korea

Taiwan

Other Asia