Orlando Machado

Part of the IT Leaders 100 - a list of the most influential IT leaders in the UK

From his first role as a statistician at the University of Leicester, Orlando has progressed to become a leading IT expert with 25 years' experience in helping major organisations - including Dunnhumby, Money Supermarket and Aviva - get value from data.

Responsible for the Lego Group's Data Office, Orlando and his team put data at the heart of Lego's digital transformation 'to inspire and develop the builders of tomorrow'.